• About us
  • About us
  • News & Insights
  • Investor Relations
  • Careers
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
‌
  • Consumer productsConsumer products
    • Consumer support
    • Product registration
    • My Philips
  • Professional healthcareProfessional healthcare
    • Contact & support
    • Customer service portal
    • Resource center
  • Other business solutionsOther business solutions
    • Lighting
    • Automotive
    • Hearing solutions
    • More
    • Display solutions
    • Dictation solutions
  • About usAbout us
    • News & Insights
    • Investor relations
    • Investor Relations
    • More
    • Careers
    • Environmental, social and governance
    • Environmental, Social and Governance
    • Innovation
  • SubscribeSubscribe
    • Professional healthcare updates
    • Company news & press releases
  • Stay up-to-dateStay up-to-date
    • Select your country / languageSingapore (English)
    • Privacy notice
    • Terms of use
    • Cookie notice
    © Koninklijke Philips N.V., 2004 - 2026. All rights reserved.
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌
    ‌

    Philips and Ewha Womans University Seoul Hospital establish Center of Excellence to advance aortic and vascular care across APAC

    • Jun 27, 2025
    • 4 minute read

    Partnerships

    Image-guided therapy

    Press release

    Philips, Ewha Womans University Seoul Hospital (EUMC), and the EUMC Aorta and Vascular Hospital have signed a Memorandum of Understanding (MoU) to establish a “Center of Excellence” dedicated to the treatment of aortic and vascular diseases. This strategic partnership will serve as a reference point for medical institutions across the Asia Pacific region seeking to elevate standards in minimally invasive vascular care.

    Clinician using Philips Azurion system during image-guided heart procedure

    With a growing need across APAC for advanced treatment models to address increasingly complex vascular conditions, this initiative showcases how cross-sector collaboration can drive better patient outcomes and knowledge-sharing across borders. The new Center of Excellence provides an opportunity for regional healthcare professionals to access best practices, training, and research rooted in a real-world clinical environment.

    According to the World Health Organization, cardiovascular diseases are the leading cause of death in the Asia Pacific region, accounting for nearly 10 million deaths annually—more than all communicable diseases combined [1]. Aortic aneurysms and vascular complications are among the most serious of these, requiring highly coordinated, multidisciplinary care. Against this backdrop, the collaboration between Philips Korea and EUMC reflects a shared commitment to improving timely, patient-centric treatment across diverse care settings in the region.

    The EUMC Aorta and Vascular Hospital has significantly advanced its surgical capabilities by establishing a state-of-the-art hybrid operating environment. This next-generation setup integrates real-time imaging, surgical precision, and centralized control to support complex aortic and vascular procedures. As the first of its kind globally to be built using this configuration, the facility sets a new benchmark for minimally invasive treatment environments in the region.

    Designed to enhance clinical precision and workflow efficiency, the hybrid suite allows for dynamic movement around the patient and supports full-body visualization—enabling care teams to perform a broader range of procedures with greater accuracy. AI-enabled features help streamline imaging, analysis, and reporting, ultimately contributing to faster decision-making and improved procedural throughput. These innovations collectively support more timely interventions and better outcomes for patients facing life-threatening vascular conditions.

    The three organizations will cooperate to:

    • Promote regional academic and clinical exchange
    • Facilitate joint research on advanced treatment approaches
    • Offer hands-on learning opportunities for healthcare professionals
    • Support the evolution of locally adapted, patient-centered care models

    The MoU signing ceremony took place on June 10, 2025, at EUMC Aorta and Vascular Hospital in Seoul. Attendees included Jesse Damstra, Head of Growth Region for Image Guided Therapy Systems at Philips; Nak-hoon Choi, Country Leader of Philips Korea; and senior executives from Ewha Womans University Medical Center.

    Philips and Ewha Womans University Center of Excellence signing

    “This milestone reflects our long-standing commitment to advancing minimally invasive procedures and supporting clinicians with the tools they need to improve outcomes,” said Jesse Damstra, Head of Growth Region for Image Guided Therapy Systems, Philips. “By partnering with EUMC Aorta and Vascular Hospital, we’re helping to set a new standard of care in the region—one that combines clinical precision with operational efficiency.”

    Nak-hoon Choi, Philips Korea Country Leader, said, “Philips brings extensive experience in delivering interventional imaging and integrated solutions tailored to various hospital environments through patient-centered innovation. We will continue to partner with domestic medical institutions, enhancing efficiency and precision in clinical care through advanced technology.”

    Dr. Suk-won Song, Director of EUMC Aorta and Vascular Hospital, noted, “Given the importance of accurate diagnosis and timely treatment decisions in aortic diseases, the establishment of the hybrid operating room marks a turning point in patient care. Equipped with Philips’ latest imaging technology, this system is expected to serve as a key foundation for improving the accuracy and efficiency of treatment. Moving forward, we will continue to lead patient-centric precision treatment in collaboration with Philips.”

    This Center of Excellence contributes to Philips' broader efforts in APAC to strengthen healthcare systems through innovation, capacity-building, and clinical partnerships. It supports national health goals across the region, including Indonesia’s hospital digitization roadmap [2], Australia’s hospital-in-the-home initiatives [3], and Singapore’s Healthier SG plan [4]—each of which prioritizes integrated care, early detection, and efficient treatment models.

    Sources

    1. https://pmc.ncbi.nlm.nih.gov/articles/PMC9627928/
    2. https://kemkes.go.id/id/layanan/transformasi-kesehatan-indonesia
    3. https://www.health.nsw.gov.au/Performance/Pages/hith.aspx
    4. https://www.healthiersg.gov.sg/

    Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people’s health and well-being through meaningful innovation. Philips’ patient- and people-centric innovation leverages advanced technology and deep clinical and consumer insights to deliver personal health solutions for consumers and professional health solutions for healthcare providers and their patients in the hospital and the home.

    Headquartered in the Netherlands, the company is a leader in diagnostic imaging, ultrasound, image-guided therapy, monitoring and enterprise informatics, as well as in personal health. Philips generated 2025 sales of EUR 18 billion and employs approximately 64,300 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter.

    Media contacts

    Yi Xian Tan profile

    Yi Xian Tan

    Communications and Brand Manager ASEAN
    Contact details

    Share this page