Oct 10, 2019

Philips Introduces Latest Vacuum Blending Technology for Maximum Nutrition Preservation in Smoothies

Singapore – Staying healthy just got easier as Philips introduces its latest kitchen innovation, the Philips High Speed Vacuum Blender. With its unique vacuum blending technology, consumers can now enjoy fresh and delicious smoothies throughout the day with nutritional goodness all sealed within.

According to the World Health Organization, a healthy diet consists of 400 grams or five portions worth of fruit and vegetables a day. Consuming the recommended amount also reduces the risk of lifestyle related diseases and helps ensure an adequate intake of dietary fibersⁱ. Based on market research by Philips, consumers today primarily use their blenders to prepare smoothies (61%) as it allows them to consume more fruits in a single serving (67%)ⁱⁱ.

Drinking smoothies are a great way to get more fruits and vegetables into our diet. However, oxidation that occurs during the blending process causes browning, decolorization and separation. This immediately decreases the nutritional value of the vitamins and minerals released. The introduction of modern day technology such as vacuum blending can help to slow down this process for smoothies to stay fresher for longer.

Ms. Bibi Chia

Principal Dietitian, Raffles Diabetes & Endocrine Centre

Reduce oxidation and keep nutrients sealed for longer periods

According to market research by Philips, consumers believe that leaving smoothies out for a few hours reduces its taste (66%) and nutritional value (65%)ⁱ, however, studies have shown that 85% of consumers want to keep their smoothies fresher for longerⁱⁱ. Philips’ innovative StayFresh Vacuum Technology is equipped with Philips’ patented joint lid solution and vacuum process filter. It combines a powerful pump with an air-sealed system to keep air out during the vacuuming process to visibly reduce the amount of bubbles, foam and separation that occurs.

The Philips’ StayFresh Vacuum Technology helps smoothies to not only look brighter and taste better, but also retain their “just made” freshness for a longer periodⁱⁱⁱ. It also preserves three times the amount of vitamin C and 60% more antioxidant capacity even after eight hours as compared to normal blending^iv so that our bodies can still absorb every nutritional benefit from our smoothies throughout the day, as it stays as fresh as when we made them.

Consumers today are more health conscious. At Philips, we are committed to developing innovative products and solutions so consumers are empowered to take charge of their health. The Philips High Speed Vacuum Blender is designed to help make consuming the adequate amount of fruits and vegetables fuss-free for consumers so that they can get more nutrients out of their smoothies.

Mr. Jinseok Chang

Commercial Leader, Personal Health, Philips Singapore

Powerful blending for smoothies

The Philips High Speed Vacuum Blender’s ProBlend 6 3D technology covers a wider blending area while its powerful 1,400-watt motor with 35,000 rpm ensures that the ingredients are finely blended. From gently blending soft fruits to harder ingredients such as ice, the blender has a variety of program settings and speed options, for every desired smoothie option.

Convenient to use with fuss-free maintenance

The blender is easy to use with the LED ring highlighting the vacuum and blending progress. Cleaning up is made easy as every detachable part of the blender is dishwasher safe, other than the blade which can be easily rinsed clean.

Pricing and Availability

The Philips High Speed Vacuum Blender (HR3752/01) is now available at the Philips e-shop and Philips authorized retailers. Consumers can head down to the retail stores and see the product in action. Consumers can get recipe inspirations here.

ⁱWorld Health Organization, Healthy diet, Fact sheet N°394: http://www.who.int/mediacentre/factsheets/fs394/en/

ⁱⁱ Market research on Philips Vacuum Blender SoB SG, conducted by Metrixlab, May 2019

ⁱⁱⁱMarket research on Philips Vacuum Blender SoB SG, conducted by Metrixlab, May 2019

^iv Habitat study China and Germany November 2017 / Truth research China and Germany in March 2017

^{v Compared to blending without the use of vacuum function in Philips HR3752, test conducted by independent laboratory November / December 2017}

^{vi Compared to blending without the use of vacuum function in Philips HR3752, test conducted with tomato by independent laboratory November / December 2017}

About Royal Philips

Royal Philips (NYSE: PHG, AEX: PHIA) is a leading health technology company focused on improving people's health and enabling better outcomes across the health continuum from healthy living and prevention, to diagnosis, treatment and home care. Philips leverages advanced technology and deep clinical and consumer insights to deliver integrated solutions. Headquartered in the Netherlands, the company is a leader in diagnostic imaging, image-guided therapy, patient monitoring and health informatics, as well as in consumer health and home care. Philips generated 2018 sales of EUR 18.1 billion and employs approximately 78,000 employees with sales and services in more than 100 countries. News about Philips can be found at www.philips.com/newscenter.