Philips is Championing a Healthy Smile For Every Singaporean This World Oral Health Day  

Singapore – This World Oral Health Day, Royal Philips (NYSE: PHG, AEX: PHIA), a global leader in health technology, is calling public attention to the importance of adopting good oral hygiene habits to keep our teeth and gums healthy in our later years by partnering with dental professional Dr Leroy Kiang to develop an educational infographic on maintaining oral hygiene. It will also be launching its Sonicare 3000 electric toothbrush in a limited Black edition to mark the occasion. Numerous studies show a strong link between poor oral health and chronic diseases such as diabetes, heart disease and stroke^1,2. The World Health Organization has also adopted an important resolution which underpins that maintaining a healthy mouth can reduce your chances of developing wider health issues. Globally, around 3.5 billion people suffer from preventable oral diseases – such as tooth decay and gum disease³. As with many major health issues, prevention and early detection of oral disease is key to stem any negative repercussions on the rest of your body.

“The mouth is often regarded as the mirror of one’s health. At Philips, we always keep the health of our consumers first and consider their needs in our innovations. Our advanced personalised solutions are developed to support you in maintaining a set of healthy teeth and gums not just for cosmetic reasons, but also because a healthy mouth now may mean less health-related issues for you in the future,” said Mr Muir Keir, Business Leader, Personal Health, Philips ASEAN Pacific.

As one ages, the state of our mouth also changes. Our teeth will shift and lose bone mass, and gums will recede. Tooth loss can also occur due to long-term dental neglect and as our teeth enamel wears down. Dental caries, commonly known as tooth decay, and periodontal disease are among some of the most common dental diseases seen in Singapore. While dental caries affects people of all ages, gum diseases are a common issue as we age.

Paired together with the Philips Sonicare Cordless Power Flosser, experience a complete clean in just 60 seconds⁴ as it reinvents traditional flossing with QuadStream technology. The unique x-shaped Quad Stream tip separates flow into four water jets, covering more area between teeth and gum line for a faster, deeper clean without the hassle of string floss. The Pulse Wave technology guides gentle pulses of water from tooth to tooth, sweeping bacteria and food debris away from the gum line and in between teeth effortlessly removing up to 99.9% of plaque from treated areas⁵.

The Philips Sonicare 9900 Prestige is available in Champagne Gold and Midnight Blue at RRP $429 while the Sonicare Cordless Power Flosser retails at RRP $199, in black and white. Both products are available through Philips.com.sg, major consumer electronics stores, key departmental stores and online e-commerce sites Lazada.sg and Shopee.sg.

Let the QuadPacer guide your brushing, ensuring you are spending the optimal amount of time brushing each section of your mouth. Coupled with SmartTimer which comes with a 2-minute signal, it ensures you are adhering to the dentist-recommended brushing time each time you brush. Designed around the users, the Philips Sonicare 3000 and 1000 Series is slim, ergonomic, and comes with a familiar toothbrush shape that lets you transition into the electric toothbrushing experience seamlessly.

The Philips Sonicare 1000 is available in White-Mint at RRP $49 while the Philips Sonicare 3000 is available in White and Black (World Oral Health Day exclusive edition) at RRP $99 through Philips.com.sg, major consumer electronics stores, key departmental stores and online e-commerce sites Lazada.sg and Shopee.sg.

For more information on World Oral Health Day and its related promotional offers, please visit: https://www.philips.com.sg/c-w/promotions/wohd-2022.html

[1] Dietrich T, Garcia RI. Associations between periodontal disease and systemic disease: Evaluating the strength of the evidence. J. Periodontol 2005;76:2175-2184. Associations between periodontal disease and systemic disease: evaluating the strength of the evidence - PubMed (nih.gov). Accessed on 16 March 2022.
[2] Barnett ML. The oral-systemic disease connection. An update for the practicing dentist. J AM Dent Assoc 2006: 137 (suppl): 5S-6S. The oral-systemic disease connection. An update for the practicing dentist - PubMed (nih.gov). Accessed on 16 March 2022.
[3] Global, regional, and national incidence, prevalence, and years lived with disability for 354 diseases and injuries for 195 countries and territories, 1990–2017: a systematic analysis for the Global Burden of Disease Study 2017. Lancet 2018; 392: 1789–8583. Global, regional, and national incidence, prevalence, and years lived with disability for 354 diseases and injuries for 195 countries and territories, 1990-2017: a systematic analysis for the Global Burden of Disease Study 2017 - PubMed (nih.gov). Accessed on 16 March 2022.

[4] in clean mode

[5] in an in-vitro study, actual results may vary

[6] Versus manual toothbrush for healthier teeth and gums

About Royal Philips